Leading Māori artists and creatives from Mataatua waka in the Tauranga Moana region form a new Pilot cluster, led by an experienced iwi arts development team at Te Tuhi Mareikura Charitable Trust. The cluster includes internationally-renowned multi-disciplinary artist Tracey Tawhiao and esteemed master carver Clive Fugill, alongside many other equally diverse and celebrated Māori artists from the area. Trust chairperson Julie Paama-Pengelly, a tā moko artist, painter, and curator herself, and the project lead, knows ecommerce and digital capability can support artists to cross the digital divide and, more importantly, gain exposure. This Pilot will effectively create an online art gallery space where Mataatua Māori artists can present their story and connections, and sell their work. It's a significant opportunity for the artist community, and for the wider regional area in terms of growth and development. Taking a partnership approach, the Trust will provide philosophical leadership and curatorial expertise to support the artists and help them navigate the art market and economics, as they embark on this digital journey.